Our Journey

The Story Behind RentU

How we're transforming rental property management across East Africa with innovative financing solutions that benefit both tenants and property managers.

Modern office space
Founded in 2022
Transforming rental experiences
2,800+ Tenants
Successfully served

Our Core Values

Trust

Building trusted relationships with transparency

Innovation

Pioneering financial solutions for Africa

Community

Empowering people and communities

Impact

Creating meaningful change in housing

Our Purpose

Our Mission

At RentU, we're transforming the way rental properties are managed in East Africa by tackling one of the biggest challenges facing both property owners and tenants: the burden of rent deposits and income uncertainty.

Our mission is simple: to make renting a home faster, more affordable, and more stable for everyone. We believe that access to housing should not be delayed by the burden of large upfront costs or uncertain payments.

"RentU exists to bridge the gap between property managers and tenants, creating a more efficient, accessible, and stable rental market across East Africa."

The Challenge

The Problem We're Solving

Rent deposits and inconsistent cash flow create major challenges for the East African rental market.

For Tenants

Many East African tenants face significant financial barriers when trying to secure housing:

  • Large upfront rent deposits (typically 2-3 months rent)
  • Delayed access to quality housing due to financial constraints
  • Cash flow challenges that can lead to missed rent payments

For Property Managers

Property managers and owners face significant challenges managing cash flow and vacancies:

  • 30% monthly revenue loss due to high vacancy rates
  • Over 30% of tenants miss rent due dates, causing unpredictable cash flow
  • Difficulty managing properties with inconsistent rental income
Our Solution

How RentU Bridges the Gap

1

Partnership

Property managers partner with RentU

2

Application

Tenants apply for financing

3

Disbursement

Funds sent to property manager

4

Repayment

Tenant repays over time

Our Journey

Key Milestones

From inception to impact - our journey of transforming rental housing in East Africa

2022

RentU Founded

Three industry experts came together with a vision to transform rental housing in East Africa

2023

First Partnerships

Onboarded our first 10 property managers and served 50+ tenants across Nairobi

2024

Platform Launch

Launched our full-featured platform with advanced analytics and M-Pesa integration

2025

Scaling Across Kenya

Expanding to serve 1000+ tenants and 100+ property managers nationwide

Join Us in Transforming Rental Housing

Whether you're a tenant looking for affordable housing options or a property manager seeking stable cash flow, RentU is here to help you succeed.

Trusted by 2,800+ tenants
26+ property managers
KES 31M+ disbursed